In addition to targeting based on geographic and other standard technical targeting methods, AdRx Media offers a wealth of sophisticated targeting options.

Other retargeting features include recency, frequency and exclusion targeting.

AdRx Media reaches untapped health-conscious consumers:

71.4% of AdRx Media visitors do not go to WebMD.

60.9% of AdRx Media visitors do not go to Everyday Health.

*comScore Media Metrix, May 2008

Advertisers who partner with AdRx Media gain access to several benefits not offered by other health properties:
Demographic Targeting Geo-medical Targeting Behavioral Targeting Custom Sponsorships Condition-specific
Contextual Targeting
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