In addition to targeting based on geographic and other standard technical targeting methods, AdRx Media offers a wealth of sophisticated targeting options.|
Reach your audience by targeting only sites within the AdRx Media network that index high for the age, income and gender you wish to reach. In addition, choose from predefined demographic segments such as Men’s Health, Women’s Health, Pediatric Health and Senior Health. |
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AdRx Media can geo-target campaigns to ZIP codes comprised of consumers with a higher probability of being treated for the condition you are promoting. |
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User retargeting is a proven approach to reaching those who have already expressed prior interest in an advertiser’s product by visiting their site. Progressively tell your story as consumers’ pharmaceutical or medical interest evolves by sequencing messaging to appear within the patient lifecycle, from pre-diagnosis to diagnosis to condition management. |
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Select individual sites on the network to have a concentrated focus with a single-site sponsorship or let AdRx Media create a custom program that fits your needs. Target co-morbidities and build brand awareness with consumers who will most likely need your product at a later date. |
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Create your own custom condition to contextually target or choose from more than a dozen preset categories such as Allergies, Asthma & Respiratory, Cancer, Cardiovascular Health, Cold & Flu, Diabetes, Digestive Health, Headaches & Migraines, Joint Health, Mental Health, Osteoporosis, Sexual Health, Sleep Disorders, Urinary Health and Weight Management. |
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